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Timetable – Fall semester 2021-22

Classes begin 11 October 2021.

Teaching staffCodeCourse titleECTSTimetableRoom
I. Kostarella (Asst. Professor) ikostarella@jour.auth.gr  IP5000Communication for Development and Social Change6Thursday, 14:30-17:004b, (4th floor, 46, via Egnatia)
M. Tzoannopoulou (Asst. Prof.) marijo@jour.auth.gr  IP2100Writing for the Print Media6Tuesday, 9:00-11:30Hall 4 (Law School Building, 1st floor, main campus)
D. Kazana (Instructor) dkazana@jour.auth.gr  IP4500The Language of Propaganda in the Media6Thursday, 11:30-14:004b, (4th floor, 46, via Egnatia)
F. Galatsopoulou (Instructor) fgal@jour.auth.gr  IP5200Sustainable Tourism and Media6Monday,  11:30-14:002a (2nd floor, 46, via Egnatia)
M. Tsiousia (MA, PhD candidate) mariats@jour.auth.gr
Z. Ververopoulou (Asst. Prof.) zoiv@jour.auth.gr  
IP1900Writing Personal Columns in Newspapers, Magazines & Blogs6Contact the tutors: zoiv@jour.auth.gr mariats@jour.auth.gr Tutorial

Course Descriptions

Writing Personal Columns in Newspapers, Magazines & Blogs

(Ms Maria Tsiousia, MA, PhD candidate, Dr. Zoi Ververopoulou, Asst. Prof.)

Personal columns are an integral part of opinion writing in newspapers, magazines and on the blogosphere. They are also one of the most appealing features to write and one of the most alluring pieces to read.

The course examines: the presence and the importance of personal columns in modern age / the profile of a columnist / the different types of columns / the utility and the objectives of a column / the task of selecting a topic and sources of material / the structure / the style / the process of writing different types of columns / the importance of language and how to use narrative qualities and techniques that can be derived from literary style of writing.

The purpose of this course is to help participants strengthen their ability of personal writing, both for the press and on blogs

Writing for the Print Media

(Dr. Marina Tzoannopoulou, Asst. Professor)

This advanced English course focuses on news (both hard and soft) and feature story writing for the print media. By combining theory and practice it introduces students to headline language, story format, leads, the Associated Press stylebook and news writing techniques. The students also have the opportunity to practice their interviewing skills and to write personality features for the print media.

The course employs seminar lectures, discussions, and practical in-and out-of-class short assignments.

The language of Propaganda in the Media

(Dr. Despoina Kazana, Instructor)

This course analyses the specific language used for purposes of propaganda throughout the twentieth century, focusing on the use of modern mass communication and technology. The class will be structured around a number of theoretical issues related to propaganda, which help shed light on its emergence. Particular attention will be given to understanding the language of propaganda relying on linguistic discourse analysis; this will involve the detailed study of syntax, focusing on specific grammatical structures, the lexicon and its hidden meanings and the tonal style adopted. Finally, the language of propaganda will be analysed in relation to argumentation and persuasion. Key themes covered throughout the course include:

  • The main concept of propaganda and its theoretical background; 
  • Discourse analysis of propaganda focusing on the linguistic perspective, identifying the characteristic language used in propaganda;
  • Propaganda and its relation to argumentation and persuasion;
  • Discussion and analysis of specific case studies.

During lectures, students will be exposed to relevant primary source material.

Communication for Development and Social Change

(Dr I. Kostarella, Asst. Professor, Dr. Clio Kenterelidou, Instructor)

Communication for Social Change is defined as ‘a process of public and private dialogue through which people define who they are, what they want, what they need and how they can act collectively to meet those needs and improve their lives. It supports processes of community-based decision making and collective action to make communities more effective and it builds more empowering communication environments’ (Communication for Social Change Consortium CFSC).
This course aims to enhance skills and deepen knowledge around the use of media and communication in pursuing goals of social innovation and sustainable development grassroots and also explore social action as an agenda setting factor.

Some of the issues that will be explored are:

  • social inequality
  • human rights
  • gender issues
  • environmental change

Sustainable Tourism and Media

(Dr. Fani Galatsopoulou, Instructor)

Course Description

This course provides students with a broad understanding of the global tourism sector in the light of the Sustainable Development Goals. It focuses on the latest trends in the travel industry and the sustainable tourism niche markets and examines how they are promoted in the travel media.

Students examine the role of digital and social media, study and analyse User Generated Content (UGC) and several forms of digital storytelling in travel and tourism.

The course is research- and project-based and offers a combination of theory, case studies, workshops, and individual research.

Each semester, a specific form of sustainable tourism will be the study case. Coastal and maritime tourism will be the winter semester’s theme.

Key topics:

  • Global trends in travel and tourism
  • Challenges and crises in tourism/ Covid19 recovery and tourism restart
  • The Ocean Decade and the UN 2030 Agenda for Sustainable Development
  • Travel communication and sustainability
  • Travel media and digital travel storytelling in specific forms of tourism
  • Digital media communication campaigns for sustainable tourism
  • UGC and eWOM